Our 5 Scoring Criteria
1. Delivery
How fast and reliably a product actually reaches you. We look at stated delivery windows, real order confirmations where possible, and whether tracking and communication hold up once you've paid.
2. Formula Quality
What's actually in the product: ingredient sourcing, dosages, manufacturing standards and available certifications. A well-built formula with transparent sourcing scores higher than one hiding behind proprietary blends.
3. Proven Effects (Science)
Whether the ingredients are backed by published research or EFSA-approved health claims, rather than vague wellness language. Where evidence is limited or the claim is conditional, we say so, we don't round it up to a promise.
4. Price
Not just the sticker price, but value relative to dosage, formula quality and how it stacks up against comparable products. A higher price isn't automatically a mark against a product if what's behind it justifies it.
5. Marketing
How honestly a brand presents its own product. Overhyped claims, exaggerated before-and-afters or vague pseudo-scientific language count against a product here, even if the formula itself is decent.
